There are excellent sales letter tutorials on the net. Here are some of them:

• What To Do BEFORE, WHILE and AFTER You Write Your Sales Letter (4 parts)

• Writing A Sales Letter ("..A sales letter is a business tool used to influence consumers to purchase a product or service. A sales letter communicates on a personal level by creating a familiar and confidential tone to a specific target market..")

• An Analysis of A Winning Sales Letter ("..Many people say they can spot a good letter when they see it, but the problem is when it comes down to writing one, they simply freeze up. That's why I want to take you behind the scenes of a successful sales letter I wrote and illustrate the thinking that goes into writing a killer letter that generated a healthy 3810% ROI. This letter sold all of the clients overstock merchandise and they even created a waiting list..")

• A Model Sales Letter For Someone Who's Never Written One Before! (Detailed)

• Letters that Work Like a Charm to Sell Your Idea, Service, or Product (Nice article)

• 5 Sales Letter Blunders That LOSE the Sale ("..The average conversion ratio of most sales letters is a pitiful 1% -- or worse. Thankfully, there are dozens of little nuances that can instantly boost the amount of prospects you convert to buyers. Conversely, there are just as many that can make that ratio take an *immediate* nose dive...")

• Who should write your next sales letter, e-mail, or ad?

• The Sales Letter FAQ: Frequently Asked Questions about Sales Letters Campaigns

• Sales letter article index to 45+ very useful ones

• Secrets of Effective Sales Letters (Interview with Yanik Silver)

• Sales Letters that Sell ("..The sales letter is an essential part of your direct mail package and often stands alone when following up a cold call...")

• and more...